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Marketing & Prepaid Solutions

Nurture customers with customized marketing.

Attract quality customers and retain existing customers with customized marketing solutions for your business. Help transform a standard communication into a true
one-to-one marketing vehicle.

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Benefits for Financial Institutions

Develop and enhance customer relationships with our suite of marketing tools and prepaid solutions. Deliver next-generation fulfillment with data-driven promotions and end-to-end prepaid solutions that help your business grow.

Transforming the First Data Offering

We have provided a summary of our original First Data solutions below. To learn more about exciting Marketing & Prepaid solutions we can offer as a result of our merger with Fiserv, please visit:

Tailored Approach

Provide relevant, timely account information in the format your customers want. Our custom document designs, targeted messaging, and research-backed offers encourage retention as you communicate important information with current and potential customers. Segment-of-one marketing and decisioning enable you to communicate the right messages to the right customers – across all of your delivery channels.

Electronic Communications

Turn routine account correspondence into customer engagement and campaign opportunities when you communicate via email, mobile devices, and secure web portals. Build stronger, more valuable consumer relationships by providing self-directed electronic communications.

Customized Color Documents & Envelopes

Improve readability, response time, and purchase likelihood with rich, vivid documents and inserts. Our full-color documents help customers quickly identify essential information about your products, services, and billing practices. Pair your full-color documents with dynamic envelopes to enable targeted messaging.

State-of-the-Art Composition Platform

Manage communications across multiple delivery channels including paper, electronic, and mobile devices with our advanced composition platform. Generate cross-selling opportunities and drive customer retention with targeted communications.

Specialized Format Customer Communications

Share important information with all of your customers, including those who are blind or partially sighted. We offer secure statement and letter processing services in Braille and large print so every customer can easily access and interpret their account information.

Effective Loyalty Solutions

Encourage loyalty throughout each customer's life cycle with targeted programs that promote customer retention. We help maximize customer satisfaction while minimizing your overall loyalty program expenses with real-time reporting and next-generation fulfillment services. Our flexible reward options include points and cash rebates, as well as an online rewards catalog featuring more than five million products and 600 different brands.

Customized Promotional and Incentive Programs

Increase brand awareness and customer satisfaction with relevant rewards tailored toward personal and industry shopping habits. When applying for credit cards, consumers are simultaneously pre-screened for relevant offers in seconds. We capture consumer information with real-time reporting tools that identify and track trends so you can customize promotional and incentive programs.



Comprehensive Prepaid Program

Make your services accessible for every customer, including those without traditional bank accounts and those who are underbanked. We offer financial institution-branded prepaid cards, comprehensive reporting, and advanced tracking tools that improve the security of your prepaid program.



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